Senior Living, like any other industry, has tested virtually every advertising medium at one time or another. You might even assert that your community itself has tried every possible advertising venue. This is usually the way that process...Read more
About: Trapper Collova
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They say timing is everything and that certainly holds true when it comes to broadcasting your message online. The best, most useful and potentially-viral content you’ve ever drafted will either ride the waves to mass sharing or sink like a rock, based on when you hit the post button. Let’s take...Read more
Long before dots, coms, tweets and pins, marketers relied on printed, postman-delivered, good ol’ direct mail to get their message in the hands of prospects. While the general perception is that ROI on direct mail has weakened over the years, a quick look inside your own home...Read more
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