It’s widely accepted that storytelling is the oldest form of communication, vastly predating even crude writing in human history. Oral stories were how early families and tribes communicated among themselves about what mattered most; where to find food, water,...Read more
About: Bill Pemberton
Recent Posts by Bill Pemberton
In an industry where caring is at the core of all success, it’s easy to sound just like the other guys. You know the drill, phrases like “resident-centric, caring, committed to excellence, etc.” Unfortunately, that generic kind of message...Read more
With the flood of new senior living communities sweeping across the nation, chances are very high that your senior living communities are—or soon will be—facing some new competition. For your prospects, it can all easily become a blur of...Read more
Anyone close to senior living operations quickly realizes that occupancy level is the core metabolism of every senior living community. Of course, unit sales are the heartbeat that speeds or slows that metabolism. All senior living operators also realize...Read more
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