Monthly Archives: April 2014

What does “Social Accountability” really mean?

This Guest Point of View is courtesy of Joe Anderson, President, ABHOW Foundation; President, Seniority, Inc.; Chairman, SQLC Charitable Foundation. Mr. Anderson is a nationally-recognized leader in senior living marketing, with over 40 years of experience in advertising, marketing and public relations. He is frequently featured as a...
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Is Facebook Worth Liking?

blogpic_trapperSix weeks ago, Forté began a modest campaign to increase the Facebook audience and exposure for a client of ours. The client opened in November of last year and their Facebook page accumulated a respectable 50 “likes” within...
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A Small Touch with a Big Impact

blogpic_madyThe act of putting a pen to paper to show someone your appreciation has been around for a long time, but the popularity of the thank-you card seems to dwindle with time....
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Adventure: Life’s Active Ingredient

blogpic_lauren For generations in America, the experience of a nursing home was about exiting everyday life and beginning a decline in health—with an inglorious end in clear sight.  Active living was over.   Fortunately, sometime in the 1980s,...
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